Hashtag Marketing: Why it’s time to #RevampYourHashtagStrategy

Before the advent of Twitter, the hash symbol (#) on the keyboard was simply a symbol called the pound symbol. This seemingly simple symbol that had an even simpler usage, such as denoting numbers, back in the “no social media” days has now become a tool to reach people worldwide, align interests, create a customer […]

How to Use Reels On Instagram To Scale Your Brand

Although it took 2 years for Instagram to surpass 1 billion active users, TikTok only took 1.5 years. TikTok stands to be the most successful example for short video-based platforms. App developers everywhere realized the potential of short videos, leading to the rise of many similar platforms/features on existing apps.  Reels on Instagram was one […]

Gaming Industry in India & Influencer Marketing: How they score…

The covid-19 pandemic has turned the way we use the term ”normal” on its head with nearly every industry, be it big or small, has to either adapt or perish to the current changes. However, if the talk is about graciously adapting to a new-age challenge, then no better than a Digital Marketing industry! Be […]

Guide To Create An Influencer Marketing Strategy That Works

After a host of difficulties and challenges, many brands will be relieved to see the year 2020 come to an end. Amid all the marketing ideas, Influencer marketing has become more imperative than ever in the COVID-19 period to ensure you maintain market share and a consistent cash flow. Influencer marketing has been gaining momentum […]

5 Points To Keep In Mind For Influencer Marketing In…

Influencer marketing in 2021 is proving to be the closest form of marketing to tap into consumer psychology. It has shown its potential to mold and nurture a consumer’s mind. With the growing need for endorsements and ever-so-growing markets, it’s clear that influencer marketing is here to stay. Before we look into the future of […]

Know All About The Amazon Influencer Program in India

Influencer marketing has taken the world by storm. If you have not already utilized it for your brand, you should think of using Amazon influencer marketing. The Amazon influencer program in India has grown and you must know how you can leverage the same. Influencers can send their followers to shop for their favorite products […]

Trell: All You Need To Know About The Next Big…

Looking for short video apps to get your brand’s word out there? Try Trell, the next big influencer app! In today’s world, it is a given that influencers & vloggers dominate the digital spectrum. Vlogging platforms and social media sites enable these digital gurus to discover new experiences and establish a connection with their target […]

5 Major Breakthrough Indian Influencer Marketing Trends for 2021

Indian Influencer marketing has absolutely taken off in the last couple of years, but it’s been continuously changing itself with time, and brands that don’t keep up with these novelties will definitely have a tough time. Influencer marketing trends have taken every aspect of the digital marketing world by storm. Irrespective of what your brand […]