5 crucial points to keep in mind for Influencer marketing…

Influencer marketing in 2021 is proving to be the closest form of marketing to tap into consumer psychology. It has shown its potential to mold and nurture a consumer’s mind. With the growing need for endorsements and ever-so-growing markets, it’s clear that influencer marketing is here to stay. Before we look into the future of […]

   May 4, 2022

All you need to know about the Amazon Influencer program…

Influencer marketing has taken the world by storm. If you have not already utilized it for your brand, you should think of using Amazon influencer marketing. The Amazon influencer program in India has grown and you must know how you can leverage the same. Influencers can send their followers to shop for their favorite products […]

   February 21, 2022

Trell: All you need to know about the next big…

Looking for short video apps to get your brand’s word out there? Try Trell, the next big influencer app! In today’s world, it is a given that influencers & vloggers dominate the digital spectrum. Vlogging platforms and social media sites enable these digital gurus to discover new experiences and establish a connection with their target […]

   May 4, 2022

5 Major Breakthrough Indian Influencer Marketing Trends for 2021

Indian Influencer marketing has absolutely taken off in the last couple of years, but it’s been continuously changing itself with time, and brands that don’t keep up with these novelties will definitely have a tough time. Influencer marketing trends have taken every aspect of the digital marketing world by storm. Irrespective of what your brand […]

   February 18, 2022

5 Reasons To Consider Influencer Marketing For Your Ecommerce Marketing…

When the COVID-19 pandemic hit, it was not what we expected. Every industry in the market took a huge hit during this pandemic but it is time for them to bounce back. 2021 is a year full of changes and with the right change in your marketing strategy, a little flexibility, you can make a […]

   February 18, 2022

“Using influencer marketing for Marks and Spencer’s #RethinkWithMandS Campaign around…

ABOUT THE BRAND Marks and Spencer, more commonly known as M&S is a multinational retailer headquartered in London. The brand specializes in clothing, home products as well as beauty products of its own label. It now has approximately 70 stores across 30 cities like New Delhi, Amritsar, Mumbai, Pune, Kolkata, Bangalore, Chennai, Kochi, Bhopal, Kanpur, […]

   February 18, 2022

Right Types of Influencers for The Different Marketing Funnel Stages

If you often confuse the sales funnel with the marketing funnel, then all you need to know is: ‘Marketing Funnel deals with advertising, to give the leads a reason to come buy a brand’s product or services. Whereas, the Sales Funnel deals with how to make those leads buy often, thus making them a loyal […]

   February 18, 2022

6 Influencer Marketing Trends That Don’t Work

Influencer Marketing trends have been steadily gaining traction over the last decade. The reach it has managed to acquire proves that incorporating influencer marketing in your brand’s digital marketing strategy is bound to yield enhanced visibility and brand recall. In tandem with numerous technological advancements, marketers are constantly on the lookout for the next new […]

   February 21, 2022