Best Home Décor Bloggers To Realize Your Dream Home Designs

  Houses become homes when we enrich them with our care, love and attention. While browsing through an array of design patterns and decorative ideas can be fun, our interior decor projects get especially frustrating when our ideas fail to match budgets. This is when home decor bloggers come to our rescue! With an extensive […]

The only guide you need on how to start a…

If you are passionate about writing, then there is no better way than blogging to transform your passion into a rewarding career. With the help of engaging blog content, you can build your personal brand and earn a living through a freelance business. Setting up a blog does not take much of your time.  If […]

Tips to run a successful giveaway campaign using influencers

Giveaways and contests using influencers are a great value addition for brands to achieve increased engagement in social media platforms like Twitter, Snapchat, Instagram and YouTube.  The greatest advantage of conceptualising an influencer marketing campaign with a giveaway or a contest is that there is a sense of authenticity in the brand content and messages […]

YouTube stories for influencer marketing: All you need to know

When brands are venturing into influencer marketing, the choice of platform is of paramount importance to get the maximum return on investment. While Instagram has become synonymous with influencer marketing, YouTube is quickly emerging as one of the most effective platforms for a wide number of successful influencer marketing campaigns.  Investing in YouTube for influencer […]

Top influencer marketing trends to look forward to in 2019

Influencer marketing is an integral part of any successful digital marketing strategy. The power of an influencer campaign in creating a positive brand image is tremendous as compared to traditional social media marketing and content marketing. As a brand new year approaches, here are a few interesting influencer marketing trends that brands should incorporate in […]

Top influencer marketing campaigns of 2018

2018 definitely has been the year of Influencer marketing. Every brand, from small-scale start-ups to well-established companies, have grown their business through this powerful platform with a positive brand image and higher reach. Research shows that 80% of the consumers trust the information provided by influencers through various social media channels and 60% of the […]

Suneil Chawla featured in Economic Times

Our co-founder Suneil Chawla was recently featured in Economic Times in an article titled “Influencers don’t ‘heart’ Instagram anymore”. The article focussed on how influencers have outgrown Instagram and started moving towards YouTube in search of better visibility in terms of search results. There is a strained relationship between Instagram and influencers due to their […]

Client Case Study: Hike Messenger

Popular worldwide as a leading instant messaging service, Hike Messenger is a home-grown startup founded in December 2012. As of January 2016, Hike Messenger had over a 100 million registered users as part of their platform. In March 2018, the team at Hike was launching a new Discover platform on their app. With this platform, […]