For an influencer, content is truly the king. Knowing your audience and creating content that they will love and share is highly essential to be a successful influencer.  It is the content that makes or breaks the blog. However, the challenge begins when you want to create band-centric content ...

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In the past, every marketing channel, like T.V, Print, Radio, etc., has helped retail brands understand and cater to the needs and demands of their customers. Therefore, when it comes to understanding and influencing consumer behaviour, retail brands always have the upper hand. However, the ...

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