Top Fashion & Beauty Bloggers and Influencers in India

Fashion & Beauty Influencers have carved out a niche for themselves in the blogging industry. You need to look no further for the best fashion and beauty tips – follow these top influencers & get all the latest trends. Here’s the list of the Top 20 Fashion & Beauty Influencers in India whom you should follow for the hottest trends and tips. Some of the key criteria we have used for this list includes:

  • Blog Moz Rank
  • Blog Traffic
  • Content Quality
  • Social Media Following
  • Alexa Rank
  • Expertise & Frequency of Blogging

If you want more insights on how to leverage influencer marketing and digital marketing for your brand, please do read our book on digital marketing insights, which can be purchased on Amazon or read our Influencer Marketing Guide.

1.Anshita Juneja

A beauty with brains, Delhi-based Anshita is the editor and founder of the blog ‘Vanity No Apologies’. She started the blog as a breather during her Bachelor’s in Business Economics at Delhi University. And now, even though she’s pursuing her MBA, Vanity No Apologies remains her priority as she continues to churn out credible content for her readers. She is one of those people who is well known for her comprehensive reviews on Lipsticks and Nail products. Ask her for the best products to compliment your skin type and she will guide you thoroughly. Anshita has also bagged many awards in the Beauty & Make up Category.


VNA Anshita

2.Ankita Srivastava

A beauty enthusiast Mumbai, Ankita started her blog ‘Corallista’ in January 2011 while pursuing her Bachelors at IIT Bombay to share her love for make-up and beauty with the online community. She coined the term ‘Corallista’ inspired by the Coral colour rage that had taken the beauty world by storm when she founded this blog! What started as a hobby soon grew into a passion and upon completing her engineering degree in 2012, she devoted herself full time to building Corallista as a one-stop destination for beauty lovers looking for comprehensive reviews, looks and tutorials online.



3.Kritika Khurana

Miss Khurana a.k.a ‘That Boho Girl’ adores everything that has to do with being stylish. After graduating with a degree in Fashion & Design from JD Institute of Fashion Technology, she started her own an e-commerce store THE HYPE and has her own label – K_Kritika. She love Bohemian fashion & is a big fan of Swarovski jewellery. One of her major inspirations is blogger Erika Boldrin who experiments with panache and keeps her look always clean and elegant.

Kritika khurana


4.Aashna Shroff

Quirky, confident and bold! Design aficionado, Aashna Shroff of ‘The Snob Journal’ loves to utilize her style to experiment new things and push limits. Like any great entrepreneur, she additionally has an online store ‘The Snob Shop’ that is an extension of her approach to fashion. Her blog presents the best of beauty, design and her globe-trotting ways that will inspire you to try something new and revamp your closet. She has worked with brands like Nykaa, Vero Moda, Koovs, L’oreal, Body Shop and many more.

Aashna Shroff


5.Aakriti Rana

This Style and Beauty Blogger will surely steal your heart with some amazing outfit posts. There is a certain panache to all her looks that pushes her to be on our top blogger list. She started blogging after browsing through some fabulous blogs that would give her such great ideas to dress up! Her intriguing love for fashion pushed her off the edge. What started off as a causal stroll through the blogosphere soon became one of the most sought after style-bible for every fashion-lover



6.Devina Malhotra

A self-confessed blogger, baker and army brat is the owner of one of the most popular fashion blogs in India, ‘GuiltyBytes’! She loves to write, read celeb gossip, shop and take food photographs. Having been a writer for Tehelka, Hindustan Times and few other publications she has always had a flair for writing. She loved reading international blogs and websites and but always wondered why skinny, thin girls end up telling what a curvy woman should wear and how should they style themselves when they really don’t understand that body type! Hence, she formed GuiltyBytes. Through her post she asks readers to honour their curves and love their body the way it is. Apart from fashion, she gives honest reviews about beauty products, wedding ideas and places to shop.

Devina Mal


7.Mehak Sagar

Mehak Sagar is a successful entrepreneur in her own right and wears several hats with ease. Mehak is the founder of a hugely popular beauty blog – ‘Peaches & Blush’. In addition, she has started a bridal online shopping business — Brides by Peaches & Blush. While many of us maybe overwhelmed handling one job, Mehak seems to thrive at juggling two demanding careers. She started blogging in 2010 when there was a lack of Indian voices in the beauty scene. Whenever she Googled a product, it was frustrating to find reviews of people from other parts of the world who didn’t match our skin colour or texture. She felt there was a space for an Indian beauty blog and lent her voice for the better good. Mehak has been rated as one of the top Indian bloggers by Business Review India.


Mehak Shahani

8.Akanksha Redhu

Akanksha Redhu is a Fashion and Lifestyle blogger based out of New Delhi. She began blogging in 2010 to express her thoughts and ideas, but it has now turned into a web journal where she covers an assortment of fashion and beauty trends. Her favourite Indian designers are Anju modi and Ritu Kumar. She loves jewellery and pairs both traditional and present day pieces in a quirky way with her outfits. As a top fashion influencer she has worked with Burberry, Vero Moda, Dior, Hermes, MAC Cosmetics, CaratLane, Gap, Le Meridien, Honda, Chanel, H&M, Michael Kors, and many more reputed brands.

akanksha redhu


9.Aayushi Bangur

What began as a causal walk around the blogosphere soon became a force to reckon with. Aayushi Bangur’s ‘Styledrv’ has come a long and trendy route since its modest starting points. Her blog is a style-book of scriptures for every fashion enthusiast. Aayushi always romanced the idea of beginning a fashion site as a hobby to get away from her economics books and achieved her dreams pretty early in life. Her consistently gorgeous posts displaying her unique sense of style, completely won us over. Aayushi’s photographs which are taken in the neighbourhoods of South Bombay, gives her portraits a dose of Indo-western magic which will make you fall in love with the city without even visiting it.

aayushi bangur


10.Gia Kashyap

Gia started off with YouTube videos back in 2010 but since there weren’t as many Indian YouTubers back then, she switched to blogging. Being a graphic designer, she enjoys making the creatives for her blog – ‘’ which has a mix of some awesome content and visuals. Gia wants fashion to be fun than just plain model-esque images which might be a little narcissistic. Hence, an entire section of the blog is dedicated to ‘Budget shopping’ (Pennywise). She has also started a small section on the site that is dedicated to provide freelance jobs for young women.

Gia Kashyap

Gia K

11.Shalini Chopra

Shalini Chopra from ‘Stylish By Nature’ is fashionista from Bangalore. From a young age she always slanted toward fashion and thus her blog name ‘Stylish By Nature’ remains true in each sense. Having super stylish parents, she started dressing up and posting photographs on various social media forums. Her friends and followers kept requesting her to start a blog which she could not say no to. She is truly sensational and writes on various topics like fashion, beauty, food, bollywood and events. While she does shop at branded stores, she asks her audience not to be biased towards them because some of the best stuff she finds is through street shopping. Shalini’s advice to all the women is to take their body type and comfort into consideration before adopting a trend.

shalini chopra

Shalini Chopra

12. Shreya

Shreya’s ‘Beauty and the Best’ is an awesome blog that features Beauty and skin care guidance, legitimate product reviews, makeup tips, most recent fashion news and everything that makes you feel good. The objective is to make a group of style aficionados to communicate and inspire each another.



13. Rhea Gupte

With a degree in Fashion Communication, Rhea teams up with brands and uses her abilities as a model, beautician and creative director to produce top quality content. Rhea’s imaginative shoots and individualistic style have been showcased by premium brands like Tommy Hilfiger, Maybelline New York, Azva, L’Oreal Paris and Swarovski. She has been featured as the July 2015 covergirl for The Juice Magazine with mentions in many publications like Vogue India, Elle Canada, NYLON Indonesia, Grazia India, Cosmopolitan India to name a few.

rhea gupte

rhea gupte

14.Magali Vaz

With her eccentric taste in design, Magali Vaz of ‘’ has a unique personal style which pulled us towards her blog. She has always thought of fashion as a form of self-expression and loves reading about the history of fashion, especially fashion throughout the 20th century since it plays such a vital role. Other than being a fashion bloggers, Magali is also a really good photographer and a vlogger. One must check out her Youtube channel for honest, energetic and fresh perspectives on everything related to fashion.


Magali Vaz

15.Pallavi Ruhail

Pallavi was originally an epidemiologist working in the health care sector for three years before she took up blogging full-time as her style-obsessed alter-ego a.k.a ‘That Delhi Girl’. She used to post random pictures of her outfit everyday on Instagram when people started requesting her to start blogging and give them style tips. She has come a long way since and has started her own online Fashion, Lifestyle, Grooming, Travel and Entertainment magazine called TDG Magazine for both men and women so people don’t have to track a million other portals for the latest trends.  She has worked with brands like VLCC, UrbanClap, Swarovski and many more.

pallavi ruhail


16. Debasree Banerjee

Having a degree in Biotechnology and a Masters in Management, Debasree has an obsession for Cosmetics. When she is not working, she is continuously conceptualizing ideas, looking for inspiration and discovering new ways to enhance her blog – ‘All She Needs’! She writes about fashion, makeup trends, skincare products and lifestyle. It is basically “all she needs” to know curated into one blog.



17. Parimita Chakravorty

Parimita’s blog – ‘MumbaiGloss’ is all about the good and glamorous things in life. Hailing from Mumbai, she writes about beauty, fashion, shopping and events. Parimita’s love for reading good content online inspired her to start her own blog where she brings the luxury and the mundane onto one platform.  Her book ‘Look Stunning At Any Size’ has been well appreciated and received by the readers. She has also written for various popular magazines and websites like HAIR India,,, Hello, etc.



18. Masoom Minawala

Masoom Minawala started her blogging journey back in 2010 and she has grown to become one of the most prominent fashion bloggers in India. Her great business sense has additionally empowered her to grow her venture – ‘Style Fiesta’ which is a fashion blog, e-commerce store and a fashion job portal all-in-one! Her blog encompasses personal outfits, inspirations, trend reports and provides a daily low-down of what’s happening in the style circuit.

masoom minawala


19. Anushka Hajela

With an unmistakably striking style and a talent for carrying loud prints like a pro, Anushka Hajela of ‘Bombay Bubble’ is an example of perfection. We adore the way she can make any outfit look like a million bucks, even if it’s simply an ordinary frayed tee. She started her blog in 2010 with passion and a point-and-shoot camera. Since then it has evolved into a venture which fuses all the high fashion elements together and create something spectacular.

anushka hajela


20. Abhilasha

Mother of two and Entrepreneur Abhilasha runs ‘Looking good Feeling fab’, a great blog for the best of indo-western style and beauty. Working with her husband at a nutrition supplement company, she felt a void in her life and was in dire need of a hobby. That is when Looking good Feeling fab – an Indian design and way of life site was conceived. The blog brings joy and purpose to her life every day and she reminds people that fashion is not only about clothes but about how it makes one feel.



Do you feel we missed on any bloggers you know? Let us know in the comment section below!

Note – This list is in no particular order.

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Top Fashion & Beauty Bloggers and Influencers in India
Article Name
Top Fashion & Beauty Bloggers and Influencers in India
Identify & collaborate with Fashion & Beauty & Influencers in India.
Publisher Name
Publisher Logo
Nandita Raman
About me

A journalist by profession, Nandita likes to call herself a writer who talks a lot. A published writer, she has more than three years of experience in writing, reporting and editing in leading newspapers and magazines. She enjoys writing about people and bringing out their unique stories. When she is not busy writing, Nandita enjoys driving, reading, quizzing, shopping and cricket.


Arika Gupta
Reply May 10, 2016

Nice blog,I like it.

Reply July 1, 2016

helpful post

Reply July 23, 2016

A very helpful post. Thanks for sharing.

Priyanka Jain
Reply July 25, 2016

Great List!

Reply August 9, 2016

all of above mentioned blogs are amazing
its worth following (y)
thank you very much for the list :)

Reply August 23, 2016

Nice Article thanks for sharing with us

Deepika Verma
Reply September 30, 2016

Amazing blogs... thanks :)

Sanjay Arora
Reply October 13, 2016

I really like all these suggestions. Thank for sharing such a fantastic post. Great post, thanks for sharing.

Clara Gomes
Reply October 18, 2016

A very helpful post. Thanks for sharing - Clara

Reply November 13, 2016


Prerna Purushottam
Reply December 1, 2016

Thank you so much for compiling the list Nandita :)
it's been of great help :)

Reply December 7, 2016

Thanks for sharing the helpful list

Mansi Wadhwa
Reply December 17, 2016

Lovely post and many of the girls are really sweet and lovely as we keep meeting eachother in events. Nice.

Akki Dokie
Reply January 10, 2017

We have been working on Digital marketing and fashion blogging in India

Itisha shah
Reply February 27, 2017

I have been following a few of these bloggers but will definitely look into the work of those I didn't follow yet. I was wondering if Santushi Shetty and Juhi Godambe should be on this list. Thanks for sharing!

Pawan kamboj
Reply April 7, 2017

A very helpful post. Thanks for sharing

Sonal Sharma
Reply April 18, 2017

A great collection of fashion & beauty influencers in India!!!!! All of the above are the best in their field and providing the best tips to people.
Thanks for sharing....

Deepak Lahoriya
Reply April 19, 2017

Love this post ..good to know people who are doing something out of there passion

Reply April 20, 2017

Nice blog with really interesting articles! Good job!

Narendra Wetkoli
Reply May 18, 2017

Thanks for sharing this Informative list with us.

Gargi Sharma
Reply May 31, 2017

A very helpful Blog for Fashion, Beauty and Influences in India. Thank for sharing with us such a Fabulous post.

Anuradha Mohan
Reply June 11, 2017

Love Love this, I follow almost all of them lol :) inspires me to write more on my blog.

Reply June 16, 2017

Awesome blogs.
Thanks for sharing.

Niharika Verma
Reply June 19, 2017

I love them all :) Nice Post

Priyanka Parmar
Reply June 22, 2017

Hey! Can anyone please help me with a few lifestyle bloggers (men) from Chennai.

Gargi Sharma
Reply June 26, 2017

Wowww..Thanks for sharing the list of blogs fashion bloggers, for bringing us so many good blogs. If your also dream is to design and re-create style then NIDA is the best designing institute in Agra for you to visit.

Reply July 7, 2017

Awesome Post
influencer rocks !!!
You Rank on Top and its Because you have Great and Perfect Article and Content
Keep up the Good Work ! Guys

sony priya
Reply July 28, 2017

Nice list.Very useful

Reply August 2, 2017

Very helpful blog for fashion. Its a great collection, with lots of interesting articles. Thanks for sharing

Reply August 11, 2017

Howdy! This is kind of off topic but I need some advice from an established blog.
Is it very difficult to set up your own blog? I'm not
very techincal but I can figure things out pretty fast. I'm thinking
about making my own but I'm not sure where to begin. Do you have
any ideas or suggestions? Appreciate it

Reply August 27, 2017

Very useful list. I am sure this will help us in many ways to checkout about the top fashion bloggers in India.

Rakesh Verma
Reply August 29, 2017

Thank you for this post.I didn’t know about these all bloggers. We have these much bloggers in India. Waw! Happy to see all the famous bloggers. I am new in SEO and for SEO tips and updates I mostly followed Neil Patel, Jitendra Vaswani and Harsh Agrawal. I have bookmarked this article.Thank you so much for share this wonderful post.

Reply September 9, 2017

Nice List. Thanks foe sharing it

Mamta Kukreja
Reply October 16, 2017

Wonderful list of Top Fashion & Beauty Bloggers.Love it! Absolutely fantastic. appreciate your work here.

Varuna Jithesh
Reply October 18, 2017

Nice indian fashion bloggers..

Deepesh Nichani
Reply October 19, 2017

Amazing blog! Do you have any tips for aspiring writers?
I'm planning to start my own blog soon but I'm a little lost on everything.
Would you recommend starting with a free platform like
Wordpress or go for a paid option? There are so many choices
out there that I'm totally confused .. Any suggestions? Kudos!

Reply October 30, 2017

All these fashion bloggers are just awesome and I must say they inspire me to keep up my blog!

Reply November 6, 2017

HI, i like this article thank for posting the information,helpful Blog for Fashion, Beauty and Influences in India.good very useful post...

Zeba Noor
Reply November 13, 2017

That's a really fair list.. I am a regular reader of more than 10 of these blogs... :)

Reply November 28, 2017

Wow Great Article to read and well content,,
thank you for sharing this article............

Reply November 28, 2017

wow great list of indian fashion bloggers and great job,
thank you for sharing this article

Reply November 30, 2017

Nice blog..very helpful...thanx for sharing..

Akhilesh Maurya
Reply December 14, 2017

I guess this is the most comprehensive information on this topic. Author has presented a very well researched article in this niche.

rohit kumar
Reply December 26, 2017

Well researched influencer list. Thanks for sharing

Reply December 27, 2017

I can see some of my favourite bloggers right there. I remember when they started out with little recognition. Good to see them winning all the laurels now. Cheers!

Navbharat Today
Reply January 24, 2018

All these fashion bloggers are simply awesome but Ankita Srivastava is a bit better to follow...Keep up the good work.

Navbharat Today
Reply January 25, 2018

All bloggers are just great here, anshita juneja is good to follow..
Keep up the good work.

Reply February 13, 2018

Nice blogs..Thanks for shariing with us..

Reply February 28, 2018

Enjoyed your blog, thank you very much for sharing this post.

Reply March 12, 2018

Informative article. Great to Read, keep it up.

Neeraj Jivnani
Reply April 2, 2018

Nice blog
I really liked it...
Keep blogging ...

Jafar Adam
Reply April 9, 2018

I am bookmarking your article so I can revisit and review more of your content. I agree with many of your thoughts and am impressed with your out-of-the box thinking.

Rajesh Kumar
Reply May 16, 2018

I'm a big fan of 'Mehak Sagar' and her blog 'Peaches & Blush'. She is a well deserved person to don the hat as one of the top Indian bloggers by Business Review India. Do check her blog guys, you will never regret it.

Reply June 5, 2018

Hello Admin, i found your blog to be really informative your blog raised many modern points of fashion designing but i have also publish a blog recently about fashion designing i think you all should at least read that blog to enhance your knowledge.

Sagar Sonawane
Reply July 12, 2018

I like this blog contain a lot of information regarding fashion trends !! thanks for your articles its Awesome.!

Amandip Hkaurr
Reply September 10, 2018

hi, nice tips. adorable and understandable article on fashion especially for females.thanks for sharing.

Ananya Singha
Reply October 19, 2018

All of these influencers are an inspiration for me..I am inspired to be a blogger just because of a few of them whom I follow...Lovely people..

Priya Sahani
Reply December 3, 2018

Yes totally. I have even been following Kritika and Ankita for a while now. I learned some tips for make up and bought the best eyelashes from candylove

Asif Qamar
Reply January 12, 2019

Nice post.
Thank you for sharing a informative information with us.

Reply January 24, 2019

Hii, Nice blog, thank you very much for sharing this post.

Reply August 9, 2019

Nice Information About Fashion Blogs

Reply January 14, 2020

I follow them a lot. they have all solutions for all kinds of problems.

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